How the X Algorithm Works

How the X algorithm actually works — what really drives reach, what replies and reposts do to visibility, and the best times to post for more impressions.

Dark-mode data visualization of an X feed ranking flow with glowing reply and conversation signals

Growth·March 10, 2026·16 min read

How the X (Twitter) Algorithm Works in 2026 (Exact Weights)

How the X algorithm works in 2026: the Grok-powered system, exact engagement weights (a reply = 27 likes), the 60-minute window, and what it penalizes.

Heatmap showing the best times to post on X Twitter by day and hour for maximum engagement

Strategy·February 26, 2026·7 min read

Best Time to Post on X (Twitter) in 2026

Posting at the wrong time can cost you 40% of your potential reach. Here's when to post on X — by goal, by industry, and how to find your own best windows.

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